Pamporovo resort is located inside the Rhodope Mountains, 1650 meters above sea level at the foot of Mount Snejanka. Located in the municipality of Chepelare about 260 km from Sofia, 85 km south of Plovdiv, 15 km north of Smolyan and 10 km south of Chepelare. The climate near the resort features a mild winter, which has more than 100 sunny days. The resort ranks first in sunshine among all ski resorts in Bulgaria. The average annual temperature is 5.5 ° C.